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DeSoto County is located in northwest Mississippi. The County Seat is Hernando and the largest city is Southaven. The Official Web Site is located at http://www.desotocountyms.gov/. The 2014 population estimate is 170,913 and the 2010 census population was 161,264. The land area is 476.15 square miles and there are 338.7 persons per square mile.
72.7% of the population is White, 24.1% is Black or African American, 4.9% is Hispanic or Latino, 1.3% is Asian, 0.3% is American Indian or Alaska Native, 0.1% is Native Hawaiian or Pacific Islander, and 1.4% is two or more races. 88.6% have a high school degree or higher, and 21.6% have a Bachelor degree or higher.
The median home value is $152,600, there are 57,979 households, an average of 2.82 persons per household. The per capita income is $25,176, the median household income is $58,505, and 9.8% of the persons in DeSoto County are considered below poverty level.
The total number of firms, at last estimate, was 12,573. Retail sales (in $1000) were $2,069,453, and sales per capita were $13,825. The percentage of black-owned firms is 13%, and the percentage of women-owned firms is 28.5%.
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